A Primer for Board Members: Improving Performance with Sales Enablement Tools

The sales model is evolving as sellers gain efficiencies and access to more granular insights across the buyer’s journey, and buyers take more control of the sales process by tapping the abundance of digital knowledge and offers available at their fingertips. Board members have a responsibility to ensure that the sales model is constantly being optimized for more efficient revenue gains. To read RSM’s insights for board members around the evolution of sales models, click here.